Your next email campaign, drafted before you asked for it.
A newsletter, a launch announcement, a re-engagement note to customers who have gone quiet, all take an hour you do not have to sit and write. Raviga Lens drafts the campaign in your brand voice from your connected inbox, and sends it once you approve.
What this replaces.
The tools and roles you already know, and where they fall short.
An email marketing platform
Sends what you build in it. It cannot draft the copy, pick the segment, or watch for when a campaign is actually worth sending.
A freelance copywriter
Good for a one-off, but a new brief and a new invoice every time you need a send.
A marketing coordinator drafting by hand
Works, until the week gets busy and the newsletter slips another cycle.
Your own inbox and a blank draft
The campaign you keep meaning to write and keep not writing.
How it works.
From signal to approved action, in a handful of steps.
Connect your inbox
Lens links to your Gmail or Outlook account and reads your customer list, past sends, and brand voice.
Lens watches for the reason to send
A launch, a slow week worth a nudge, a segment gone quiet past your threshold, all surface as a campaign worth drafting.
The campaign gets drafted
Subject line, body copy, and audience segment prepared in your brand voice, ready to review.
You approve it
Nothing sends until you tap approve. Edit the copy, the subject, or the list first if you want to change any of it.
Lens sends and reports back
The campaign goes out over your connected inbox, and opens, clicks, and replies land in your brief.
Capabilities.
The specific things Lens does under this feature.
Campaign drafting
Subject line and body copy drafted in your brand voice, grounded in what has worked in past sends.
List segmentation
Send to the customers who actually match the message, recent buyers, dormant accounts, newsletter subscribers, not everyone every time.
Inbox awareness
Lens reads your connected inbox to know who replied, who bounced, and who should not get the next send.
Launch and offer announcements
Product launches, seasonal offers, and event invites drafted and staged the day they are worth sending.
Reply drafting
When a campaign gets a reply that needs one, Lens drafts the response in your voice for your approval.
Approval-gated sends
Every campaign waits for your sign-off before it reaches your list.
No campaign reaches your list without your approval.
Every email campaign Lens drafts waits for your tap before it sends. You see the exact copy, subject line, and recipient list before it goes out, and you can edit or cancel it right up until you approve. Lens never emails your list on its own judgment alone.
Where this fits.
A few concrete scenarios across the businesses Lens runs in.
A product update needs to reach your waitlist before launch day. Lens drafts the announcement from your connected inbox and you approve the send.
A segment of customers has not ordered in 90 days. Lens drafts a re-engagement email tone matched to your brand and sends it once you approve.
A new seasonal menu needs an announcement to your mailing list. Lens drafts the email and tracks who opens it before the launch.
A newsletter update to your professional network is overdue. Lens drafts it from your recent activity and stages it for your review.
Related.
Other features and worlds that pair with this one.
Frequently asked.
What buyers ask before they commit.
What is automated email campaigns?
Does this replace my email marketing platform?
Can I edit the campaign before it goes out?
Does automated email campaigns work with my existing tools?
How does Lens know what to write?
How do we get started?
See the email campaign Lens would draft for you.
Connect your inbox and bring us your next campaign idea. We will show you the draft and the segment, before you commit to anything.